--- title: App Marketplace Build Guide — Free! description: A guide and deck template to build an app marketplace. image: https://go.partnerfleet.io/hubfs/app-marketplace-guide.png --- ![build-app-marketplace](https://go.partnerfleet.io/hubfs/build-app-marketplace.png "build-app-marketplace") ## How to build an app marketplace A project planning guide for product teams, partnerships, and engineers. With input from experts: - Kenny Browne, CEO of Partner Fleet - Cody Sunkel, Head of Growth at Partner Fleet - Hugh Durkin, creator of appmarketplace.com Use it to build your scope, user journeys, and make a plan for building your next app marketplace.   *By submitting this form, you consent to receiving marketing communications from Partner Fleet.* ![build-app-marketplace](https://go.partnerfleet.io/hs-fs/hubfs/build-app-marketplace.png?width=1414&height=2000&name=build-app-marketplace.png "build-app-marketplace") ### Key sections include: ![Screenshot 2024-11-21 at 8.33.49 AM](https://go.partnerfleet.io/hubfs/Screenshot%202024-11-21%20at%208.33.49%20AM.png "Screenshot 2024-11-21 at 8.33.49 AM") Core components of an app marketplace ![Screenshot 2024-11-21 at 8.28.38 AM](https://go.partnerfleet.io/hubfs/Screenshot%202024-11-21%20at%208.28.38%20AM.png "Screenshot 2024-11-21 at 8.28.38 AM") Marketplace scope options ![Screenshot 2024-11-21 at 8.31.28 AM](https://go.partnerfleet.io/hubfs/Screenshot%202024-11-21%20at%208.31.28%20AM.png "Screenshot 2024-11-21 at 8.31.28 AM") User personas & journey mapping ![Logo - Horizontal - White](https://go.partnerfleet.io/hs-fs/hubfs/Logo%20-%20Horizontal%20-%20White.png?width=150&height=42&name=Logo%20-%20Horizontal%20-%20White.png "Logo - Horizontal - White")